A short while ago many businesses deemed using the concept of color printing as an expensive and complicated process which was not profitable. This was mainly due to a lengthy and specialized production process that decreased productivity and workflow. Nevertheless with advancements in technology color printing has since then become more widely available and affordable to businesses where there are now able to produce impressive colorful business materials by simply acquiring a color printer.
Printing Business Materials with a Color Printer Helps to Boost the Image of Brands
Since a color printer proves to be more efficient and advanced than prior methods of color printing businesses can now access a faster and more affordable way to produce color materials. This not only helped to increase productivity but it significantly boosts the image of brands changing the way people perceive businesses.
With the use of color printers businesses have the ability to transform and personalize most of their materials. Business cards, brochures, presentations, invoices, memorabilia etc. can all be printed in bright and attractive colors instead of the usual dull, black and white used.
Such advances in printing technology have made a color printer the preferred option for businesses who want to create a more engaging customer experience. It has also allowed business to produce the high quality materials in shorter periods.
Print Top Quality Materials at Phenomenal Speeds
Looking back we see that most color statement printing tasks were lengthy prolonged processes that entailed separate pre-printing work which as a result required the use of several different techniques, materials and production space.
Since this drained or placed significant pressure on a company’s budget it dissuaded business from printing materials in color however with the introduction of high speed color printers printing in digital color is now a fraction of what it used to be.
To give a basic idea of the efficiency of a color printer let’s use for example today’s leading inkjet printing systems. These state-of-the-art color printer systems are designed to pre-coat paper only in areas where color ink will be applied. With features like these businesses would be able to achieve the highest quality results at printing speeds of up to 30 ppm even with the use of standard paper.
There are even some digital printing systems to date that merge monochrome and color printing into a streamlined process through one system. Color logos, transactional data and forms can all be printed in a single pass.
Create More Personalized Business Materials and Save
Since it requires no extra time or effort businesses can improve their operations by incorporating various personalized features to ensure that each customer’s experience is appealing and unique. They can also save money when procuring a color printer by reducing pre-printed inventories, color inserts and other related costs.
Get Your Color Printer
Here at Common Sense Business Solutions we work with all clients to provide copier machines that satisfy all their business needs. We also offer the latest models at fantastic prices. Look us up. Our five star satisfaction rating and excellent reviews are testament to the great services we offer.
